Partner with the Berrien County Youth Fair

Join us in reaching thousands of visitors with our customizable sponsorship packages.

Experience Over 70 Years of Tradition

For over seven decades, families have cherished their time at the Berrien County Youth Fair in Berrien Springs, Michigan. With a rich history and a massive annual turnout, this event is one of the largest county fairs in the Midwest. The Berrien County Youth Fair is consistently ranked among the top fairs and festivals in Michigan, making it the perfect venue for promoting your product or service to a large and engaged audience.

Location and Audience Demographics

Situated near the US-31 Bypass and close to I-94, the Berrien County Youth Fair draws attendees from Southwest Michigan and North Central Indiana. Our audience closely reflects the Michiana market, ensuring that your sponsorship reaches the right demographic for maximum impact.

Berrien County Youth Fair
9122 OLD U.S. 31
PO Box 7
Berrien Springs, Michigan 49103
Leaflet © OpenStreetMap

Why Sponsor the Berrien County Youth Fair?

Our sponsorship program is flexible and tailored to meet the unique needs of your organization. We work with you to customize a sponsorship package that ensures a successful partnership. Our friendly, relaxed, and experienced staff will help you every step of the way, from planning to execution, to maximize your sponsorship’s success.

  • Brand Association – Positive product or service reinforcement.

  • Category Exclusivity – Your brand gets undivided attention.

  • On-Site Presence – Ideal for product sampling, sales, and brand visibility.

  • Identification in Media – tap into the Fair’s many media partners in TV, radio, and more!

Sponsorship Benefits

Your sponsorship package may include the following perks:

  • Brand Association – Positive product or service reinforcement through association with a well-known entertainment venue.
  • Category Exclusivity – Ensure that you have the undivided attention of your target audience at the Fair.
  • Promotional Rights – Develop effective promotions that yield measurable results.
  • Naming Rights – Gain prominent branding at the Fair’s most popular exhibits or attractions.
  • On-Site Presence – Ideal for sampling, displays, sales, and engagement with visitors.
  • Website Exposure – Get featured and linked on our official website www.bcyf.org.
  • Fair Collateral Inclusion – Advertise in the Fair Program Book and other promotional materials such as brochures and posters.
  • On-Grounds Announcements – Engage visitors through PA announcements throughout the Fairgrounds.
  • Hospitality Perks – Enjoy admission tickets for your team or guests.

Contact Us for Sponsorship Opportunities

Jill Hein

Marketing & Sponsorship

Berrien County Youth Fair Association, Inc.
9122 OLD U.S. 31
P.O. Box 7
Berrien Springs, Michigan 49103

Oops! We could not locate your form.